How to get start? Over the past few years, e-commerce has grown in size compared to traditional physical commerce. Consumer habits have evolved since computer technology has influenced society and more particularly the world of commerce and digital marketing. Ecommerce tunnel optimization and tools Intermediate Ecommerce tunnel optimization and tools. Ecommerce tunnel optimization and tools To download. E-commerce: what are we talking about? E-commerce, online sales, online commerce, distance selling, electronic commerce. Or e-commerce refers to a commercial activity carried out online. And using computer networks and more specifically the Internet.
From the moment you decide to sell products or services on your website. You are doing e-commerce. However, you cannot engage in trading activity on any site. You must create merchant sites that take the form of online stores or online shops. The creation of such sites requires the use of CMS such as Prestashop. Shopify or Magento or the programming of an in-house site oriented “online sales”. You can also open transactions through the mobile telephone networks of smartphones. We will then speak of mobile commerce or even m-mobile (mobile commerce). E-commerce is of interest to more and more companies, in particular. To limit expenses related to logistics and to ensure a digital presence on the web.
E-commerce Then Spread All Over The World
And in France where well-known brands such as Les 3 Suisses and La Redoute did not wait to offer online shopping options. A small revolution at the time, a common operation today, e-commerce is a new way of doing business without consumers having to leave their homes! Faced with this rapid development of online sales, a directive was adopted by the European Union on electronic commerce. France has also done the same by Ivory Coast Phone Number List this European directive into a “law for confidence in the digital economy”. E-commerce is on the rise and among the biggest names in the field are eBay, Cdiscount and even Leboncoin. Recent studies have shown that no less than 60% of French people make online purchases each year and this rate is constantly increasing given the booming evolution of e-commerce.
Distance selling is a professional union that defends the interests of e-merchants. It offers expertise in all of the aforementioned areas in order to support merchants in their procedures and in the mediation of disputes. How is e-commerce presented? There are many forms of e-commerce. However, if you plan to get started in this sector, it is in your interest to know them all. The classification can be done according to the type of customer. Or the mode of purchase here are some examples. E-commerce according to the type of customer. If you want to understand e-commerce from the perspective of customer type. Note that there are four main models to follow namely B2B, B2C, C2B and C2C e-commerce. B2B or Business-to-Business e-commerce Within the framework of this trade activity, the end customers are companies, we will then speak of inter-company e-commerce.
The Fevad Or Federation Of Electronic Commerce
The simplest example relates to an auto parts distributor who caters to auto repair shops. B2C or Business-to-Consumer e-commerce This is the most classic form of online sales where merchants offer products to end consumers (individuals). C2B or consumer-to-business e-commerce In this form of e-commerce, it is individuals who offer their services to companies. This is for example the case of freelance workers who offer their services to specialized work platforms. C2C or consumer-to-consumer e-commerce This form of e-commerce is also very widespread online and promoted by well-known platforms such as Leboncoin and eBay. These platforms allow consumers to sell products to each other. There are also lesser-known forms of e-commerce such as B2E (Business-to-Employer), G2C (Government-to-Consumer) or C2G (Consumer-to-Goverment) e-commerce.
E-commerce according to the mode of purchase If you refer to the mode of purchase or the income generated by e-merchants, you can identify a few categories of e-commerce. Here are a few : An online version of a physical store It is the form of e-commerce that comes to mind first when we talk about online sales. This e-commerce store is the equivalent of an ordinary physical store and both have entirely the same characteristics. Dropshipping In this form of electronic commerce, there are three different actors, namely the seller, the buyer and a third party (individual or company). Affiliate e-commerce This type of e-commerce is quite complex especially for consumers. Indeed, the seller does not take care of shipping the product and the transaction does not take place on the platform.