You can find courses suitable for beginners as well as professional levels. The courses available in French are as follows: Google Analytics for Beginners Advanced Google Analytics Course Get started with Google Analytics 360 Basic principle of Google Tag Manager The trainers who will provide your learning in video format are Justin Cutroni, Krista Seiden and Ashish Vij. Please note that the content of the courses is presented in English, accompanied by French subtitles. The training is personalized thanks to the assessment of needs and a preliminary survey of our knowledge in this field. It is possible to discover Google Analytics and make its first tries on these dashboards, since the demo account is available during the online training. Finally, Google Analytics offers to evaluate the skills acquired through training in addition to obtaining a certificate.
A free, online exam is available to obtain the Google Analytics Individual Qualification. This is valid for 12 months when obtained. The format of the skills assessment is in the form of a four-choice MCQ, with a time duration of 90 minutes, for a total of 70 questions. The exam is pass when there are 80% correct answers, ie 56 questions answer correctly. It should however be noted that during the exam it is impossible to pause or return to the validated choices. In case of failure, it is still possible to retake the test after 7 days of waiting. Note that the number of attempts is not limited, you have the ability to retake the test as many times as you wish. Note that learning to use Google Tag Manager can also complete your knowledge, so it is advisable to follow the “Basic principle of Google Tag Manager” training.
Organize Your Approach With A Measurement Plan Set Up
It is a learning format allowing Internet users to participate in free courses. Open to all and massive, hence the American term MOOC (Massive Open Online Course). In order to be able to take advantage of Google analytics training. Knowledge of digital marketing and online customer relations. That said, these recommendations remain Algeria Email List do not prevent you from getting start. Without having this knowledge beforehand. Within the Google Analytics training. You will follow the lessons divided into 3 main parts. Each section must be validate by a quiz in MCQ format. The total duration of the Google training is 8 hours. Provided by Professor Guillaume Parou in video format. Find in detail the summary of the course. With Open Classroom: Part 1 What is Web Analytics?
Your analysis tool Quiz Part 1 Part 2 Get to know your audience Compare your acquisition channels. Observe the behavior of your visitors Analyze your conversion funnel Manage your site. From the dashboard Quiz Part 3 Formulate. And test your hypotheses Adapt your device. Quiz Part 3 This Google Analytics training does not yet issue state-recognized certificates or diplomas. But this may change. Note however that the advantage of OpenClassroom is the fact. That participants can discuss through a forum made available from a site. Take a Google Analytics training with YouTube. Among the training offered previously. Know that it is also possible for you to follow a free apprenticeship thanks. To the YouTube platform.
Analytics Segments And Creation Of Custom Segments
That said, the Marketing Tuto web channel can be interesting for a first approach. The latter offers French-language videos around the creation of a website and its profitability. You can find the playlist of these 15 videos covering Analytics training: Training on Analytics — audience (beginner tutorial) 2. Training on Analytics — traffic sources (tuto en) Analytics training content (full tutorial). Google Analytics Google Analytics training – traffic analysis [beginner tutorial en] Google Analytics: practical exo. Analytics and Excel exercise KPI: Google Analytics definition & examples of a profitable website: lead gen, ecomm and pub). Google Analytics: practical exo. Justin Cutroni: Google analytics vents to analyze the reading of a blog page Web marketing training – understand the essentials of the web! The basics of Google Analytics: practical analysis (GA exo 3).
The basics of Google Analytics: practical analysis  (GA exo 3) URL Builder Google Analytics – track all traffic sources (how to use it) Google Analytics URL Builder 2: Real-Life Examples: How to Track All Traffic Sources Learning to use Analytics through YouTube is an advantage in the sense that the choice of videos and information is very wide. However, training from a site remains an option which can represent a disadvantage for participants expressing the need to follow a training in a structured framework or to obtain a certificate. To conclude, it is easy to find and follow a Google analytics training adapted to your level and your needs. A lot of information under different possibilities is available there, with the advantage of being online, free of charge, without specific conditions of registration or obligations in terms of timetables.