We Will See In Detail What The “Advertising Solutions Center”

By observing each marketing objective that Google has chosen to put forward: notoriety, lead generation, online sales, then growth concerning mobile applications. Think With Google, the marketing bible for Google users When you land on the Think With Google home page, these three words appear: Insights. Ideas. Inspiration, with the following statement below: “Grow your marketing with Google. Think with Google”. This site is divided into 4 sections, which are accessible in the upper left corner of the screen, right next to the Think With Google inscription: Consumer Insights Marketing Strategies The future of marketing Tools Consumer Insights In the first section—Consumer Insights—Google provides insights into how changes in consumer behaviors, needs, and beliefs can give you powerful insights that can boost your business.

Within this first section, you will find two subsections: Consumer journey/consumer journey Consumer trends Take a look at the consumer journey page to see how people are using digital platforms to follow the customer journey in their own way. Then, it’s up to you to transpose these different visions to your own digital marketing, thanks to many very instructive articles and infographics. For example, this month there is some very interesting data on how people plan their trip from A to Z. If you open the Consumer trends page, you will be able to feel the latest consumer trends on the web, including what audiences are looking for and what they are interested in, globally and nationally.

 

 

Retail On This Dedicated Sales Page

For example, an article will tell you why more and more people are watching YouTube streams with their smart TV. Marketing Strategies It is within this second section that we will find the part dedicated to the Advertising Solutions Center . But we will come back to this later. Because in this section, there are also several sub-parts not devoid of interest: – Apps & Mobile This is where you can read exciting insights on mobile marketing from industry leaders in Egypt Phone Numbers List  and various apps, and learn how the speed of mobile media can impact your bottom line. – Data & Measurement To better understand the performance of each of the channels in your marketing mix and how consumers “experience” your brand, thanks to data analysis, this is the section to go to.

Programmatic This programmatic sub-section can inform you about the latest research and case studies regarding real-time auctions and data-driven creative work. And learn how top brands are implementing integrated marketing to provide customers with a seamless experience. –Search There is no better barometer than research when it comes to consumer intentions. Explore the insights and trends revealed by Google search and learn how to get the most out of your search engine marketing efforts. – Youtube If you are interested in the effectiveness of online advertisements on YouTube, this sub-section will satisfy you, and in addition you will be able to observe how other brands are innovating with online video marketing. The future of marketing Exciting topics make up this third section.

 

 

We Talk About Creativity, Digital Transformation

Machine learning, and management and culture. The tools In this last section, find all the tools that Google makes available to you. Create with Google Find My Audience Grow My Store Insights Library.  Market Finder Rising Retail Categories Test my site. The Advertising Solutions Center As we mentioned before. This topic is inside the “Marketing Strategies” section. To start, Google offers you to choose a marketing objective among the following. Notoriety, lead generation, online sales, then growth concerning mobile applications. Let’s first look at the first objective which aims to optimize the visibility of your brand: notoriety. Notoriety Whatever the size of your business and its age. Google can help you strengthen the attractiveness of your brand. As you know, more and more people are spending time interacting. With the digital video format on any type of medium.

Among the solutions adapted to work on the notoriety of your brand. Google advises you to try to target your audience in the most effective way possible. To manifest yourself at the right time and in a relevant context in terms of marketing. And to drive results that matter to your business. Inside this brand awareness page. You’ll find a massive number of articles, videos, guides, research, case studies. And tools that can give your ad campaigns a boost. Notoriety, for example. In the American version (there are altogether 15 versions in different languages). In the middle of about fifteen fascinating articles. You will notice for example an “Official checklist to increase brand awareness and reach on YouTube” . This is a subject that any entrepreneur operating in e-commerce must know on the fingertips.

Leave a comment

Your email address will not be published.